UXBRIDGE – The Printing House, the Crewe-based commercial printer, has joined forces with Xerox and taken a leap into the digital printing world in order to improve the business’s productivity and profitability. Xerox’s DocuColor 5000 is the Printing House’s first foray into the digital printing market and will offer its customers the choice of high quality, personalised printing with quicker turnaround times.

As a mid-size business with big ambitions, the Printing House has worked with Xerox to grow its business, setting up a new digital printing arm and installing Xerox’s DocuColor 5000. At the same time, the Printing House is utilising the XMPie software which will help the company’s customers create customised documents that open up new ways for them to communicate with the end-user and significantly increase standard response rates.

Peter Harrison, production director of The Printing House, said, “The arrival of Xerox’s DocuColor 5000 and XMPie software represents a new era at the Printing House. Both the machine and software are easy to use, maintaining the high quality colour printing we have provided for more than 30 years while addressing our customer’s changing requirements. In business terms this means that we can address our current business more effectively and strive to be successful in new markets.”

Commenting on the deal Peter Taylor, Director and General Manager, Graphic Arts, Xerox UK said,” The Printing House’s decision to install the DocuColor 5000 is once again recognition of the advancements digital printing technology has made. More than ever, digital printing is being considered by traditional printers alongside other methods and is offering commercial businesses the opportunity to be more productive and profitable.”

The DocuColor 5000 is designed for print providers that average between 30,000 and 150,000 impressions per month. It features 2400 x 2400 dpi print resolution and state-of-the-art laser technology. The DocuColor 5000’s 32-beam laser – compared to a typical 2-beam laser – allows the press to scan more data faster and at a higher resolution. It also offers tighter registration and a wider choice of colour management capabilities than light-production digital colour systems now on the market. The press is designed to produce marketing brochures, posters, customised direct-mail pieces and more.

XMPie software helps graphic designers, marketing companies and print providers develop creative, customised marketing programs that significantly increase standard response rates and open up new ways for marketing professionals to communicate with their customers.


About The Printing House

For over 16 years The Printing House has been providing high quality, cost effective design, print and print finishing solutions to corporate and private clients.

We attribute our success in an ever changing marketplace to our commitment to embracing the latest technology, adapting to our customers requirements, building professional relationships and consistently delivering excellent service.

We believe that good business is built on solid relationships grown from trust, honesty, respect and integrity.

The Printing House is a team, with each employee being equal in their own right. All our staff are encouraged to reach their full potential and we are committed to providing the latest technology, training, resources and support to help them achieve their goals.

Our employee development programme ensures that your order is handled by highly skilled individuals at every stage of production and our dedicated team take pride in delivering the very best for all our customers at all times.

We aim to provide our clients with the very best that we can deliver: consistently, on time and at a fair price. All our customers are treated equally, honestly, in good faith and without discrimination at all times and at every point of contact.

We endeavour to operate our business responsibly and ethically, where possible using materials and processes that help to reduce our industry's impact on the environment.

Visit www.theprintinghouseltd.co.uk

for more information

About Xerox Europe

Xerox Europe, the European operations of Xerox Corporation, markets a comprehensive range of Xerox products, solutions and services, as well as associated supplies and software. Its offerings are focused on three main areas: offices from small to large, production print and graphic arts environments, and services that include consulting, systems design and management, and document outsourcing.

Xerox Europe also has manufacturing and logistics operations in Ireland, the UK and the Netherlands, and a research and development facility (Xerox Research Centre Europe) in Grenoble, France. For more information visit, www.xerox.com

Xerox supports The New Business Of Printing strategy by providing the largest portfolio of state-of-the-art digital products, solutions and services in the industry, integrated streamlined and efficient workflow solutions and a suite of business development tools that help customers to achieve sustained long-term growth. In the changing world of print, these three elements enable customers to improve business performance and productivity to ensure they uncover more ways to profit.

Xerox Graphic Arts Premier Partners is an exclusive global community of innovative digital printing, graphic arts and communication companies that is defining the future of the print industry. Together they are shaping The New Business of Printing to give their clients a competitive edge. For more information on the Xerox Premier Partner network, please visit www.xerox.com/xpp

Xerox is a trademark of Xerox Corporation. All non-Xerox brands and product names are trademarks or registered trademarks of their respective companies. Prices, features, specifications, capabilities, appearance and availability of Xerox products and services are subject to change without notice.

Media Contacts:

Robert Corbishley, Xerox Europe, tel: +44 (0) 1895 843 239, email: robert.corbishley@xerox.com

Laura Lynne, Trimedia Harrison Cowley, tel: +44 (0) 207 400 5584, email: laura.lynne@trimediahc.com