The new Xerox Market Segment Series serves as a blueprint for print service providers looking to capture growth opportunities in seven high-value application segments.
Featured in the Xerox stand at drupa, each application is presented in a 12-page brochure which includes industry statistics, market insights, practical advice and an infographic tailored to that space.
The first in the series is Transactional Marketing. Click here to view a mobile-friendly micro-site that highlights opportunities in this space as well as access to the brochure.
Leading up to drupa, Xerox will release other applications in the Market Segment Series including:
- Direct Mail
- Publishing
- Catalogues
- Digital Packaging
- Photo Publishing
- Marketing Service Provider
To learn more about Xerox’s Market Segment Series, please check out our road to drupa video: Application Focused. Xerox will be presenting at drupa, Hall 8B, Messe Düsseldorf May 31 – June 10. For more information about Xerox at drupa, visit: www.xerox.com/drupa.