DÜSSELDORF, Germany, May 3, 2012 – Every business wants a speedy road to profitability. For print providers, this means making job setup easy, production times fast and image quality precise and repeatable. Xerox’s new iGen 150 Press arms them with one of the most productive digital cut-sheet colour presses.
Debuting here this week at drupa 2012, the iGen 150 is built on Xerox’s proven, award-winning iGen platform. Since its introduction at drupa 2008, the iGen4® Press has been used by more than 1,000 customers to produce millions of profitable pages per month. The iGen4 Press has been recognised to be the most productive system in its class, among those independently tested by the SpencerLab Digital Color Laboratory.1
Gilmore Doculink – a commercial/digital print shop in Ottawa – has tested the iGen 150 and reports the device is going to be a real win for their operation.
“The quality is indistinguishable, so our clients can have a short-run custom digital job produced on the iGen 150 and have it look the same as a longer offset run of 20,000,” said Brian Wright, executive vice president of Operations, Gilmore Doculink. “The iGen 150 provides the colour, quality and consistency we demand.”
Automation = Productivity = More Jobs
With increased print speed of up to 25 percent, the 150 pages-per-minute press delivers 3,000 26-inch oversized sheets per hour – a productivity boost that lets printers get more jobs through their shop.
Each page is created with patented image-on-image technology and matte dry ink for vivid colour digital prints.
The iGen 150 Press reduces the time and effort needed to achieve consistent high-quality output with the following features:
  • A new 2,400 x 2,400 dpi imaging system – the most precise resolution available on an iGen system to date. New line screen delivers refined shape, sharp detail and text quality.
  • An Auto Density Control System detects and corrects streaks before they occur.
  • Automated Colour Maintenance replaces and eliminates manual steps by analysing colour and notifying the operator when the press is ready for production. 
The press can handle a range of paper stocks such as textured, translucent and heavy cover-weight papers. Print providers can easily create mixed paper jobs such as direct-mail campaigns with tear-out reply postcards or wedding albums. 
The Xerox iGen 150 Press will be available for order taking in July and installation from later in quarter three 2012.
About Xerox U.K.
Xerox U.K. is the U.K. operation of Xerox. With sales approaching $23 billion, Xerox is the world’s leading enterprise for business process and document management. Its technology, expertise and services enable workplaces – from small businesses to large global enterprises – to simplify the way work gets done so they operate more effectively and focus more on what matters most: their real business. Headquartered in Norwalk, Conn., Xerox offers business process outsourcing and IT outsourcing services, including data processing, healthcare solutions, HR benefits management, finance support, transportation solutions, and customer relationship management services for commercial and government organisations worldwide.  The company also provides extensive leading-edge document technology, services, software and genuine Xerox supplies for graphic communication and office printing environments of any size. The 140,000 people of Xerox serve clients in more than 160 countries. 
For more information, visit http://www.xerox.co.uk, http://news.xerox.co.uk or http://www.realbusiness.com.  For investor information, visit http://www.xerox.com/investor.
Xerox also has manufacturing and logistics operations in Ireland, the U.K. and the Netherlands, and a research and development facility – Xerox Research Centre Europe – in Grenoble, France.   
1 SpencerLab Digital Color Laboratory, Digital Press Benchmarks: Availability & Actual Production, October 2011.
Media Contact:
Robert Corbishley, Xerox Europe, +44 (0)1895 843239, mobile +44 (0)7703 516569 robert.corbishley@xerox.com
XEROX®, XEROX and Design®, iGenand iGen4® are trademarks of Xerox Corporation in the United States and/or other countries.